06.03. 2026
IMWEEK BCN26
Influencer Marketing Week
The most international event in Influencer Marketing and the Creator Economy, connecting brands, agencies, technology, and creators.
We will have speakers from platforms such as Pinterest,technology companies such as SocialPubli,agencies such as Hamelin Agency,brands such as HOLZKERN, and much more.
IMWEEK BCN26 returns with an exclusive edition in the context of the Mobile World Congress, attended by professionals from other countries.
It's not a mass event. It's a curated meeting place where ideas become real opportunities and decisions that will shape the future of influencer marketing begin to take shape.
During a unique day, you will connect with brands, agencies, creators, and platforms that are currently leading change, sharing their vision, experience, and real-life examples of how the way we create, communicate, and collaborate is being redefined.
AGENDA – MARCH 6, 26
Tomorrow
ACCREDITATION – CHECK-IN
9:30 a.m. – 10:00 a.m.
WELCOME
10:00 a.m. – 10:10 a.m.
ISMAEL EL-QUDSI | SOCIALPUBLI
10:10 a.m. – 10:30 a.m. Real uses of AI in influencer marketing
SERGI CERRATO | MCR AGENCY
10:30 a.m. – 10:50 a.m. Content creators in the world of video games
DAAN MOSTERT | HOLKERN
10:50 a.m. – 11:10 a.m. Influencer marketing as a growth engine: building systems, not campaigns.
MARISA OLIVER | HAMELIN AGENCY
11:10 a.m. – 11:30 a.m. How to (truly) influence with a campaign without manipulating
DAVID CREMADES | RAMPED
11:30 a.m. – 11:50 a.m. Influencer Marketing as a Growth Engine in Competitive Verticals
COFFEE BREAK & NETWORKING
11:50 a.m. – 12:10 p.m.
OSCAR CUMI | IM365
12:10 p.m. – 12:30 p.m. Technology Corner. Technology applied to influencer marketing
BERTA QUIRANTE | SLALOM AGENCY
12:30 p.m. – 12:50 p.m. How to implement a successful UGC campaign
ANA VENZAL | PINTEREST
12:50 p.m. – 1:10 p.m. Communications with real engagement
ROUNDTABLE DISCUSSION
1:10 p.m. – 1:40 p.m. The Present and Future of Influencer Marketing
Moderator: Javier Corral
Participants: Blanca Rabena | Marisa Oliver | David Cremades
SPEAKERS
Ana Venzal
Head of Content Partnerships | Pinterest
Marisa Oliver
CEO & Founder | Hamelin Agency
Sergio Cerrato
CEO | MCR AGENCY
Ismael El-Qudsi
CEO | SOCIALPUBLI
Daan Mostert
Head of Influencer Marketing | Holzkern
David Cremades
Senior Growth Business Development | Ramped
Blanca Rabena
Director of Platforms and Talent | Youplanet
Oscar Cumí
Chief Executive Officer | IM365
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